Senior Consumer Insights Research Manager
Remote • Foster City, CA • FullTime
Posted 1mo ago
Job Location
Foster City, CA
Remote Work Policy
Fully remote
Employment Type
FullTime
Categories
AI Research Engineer
About the job
Replit is seeking a Senior Consumer Insights Research Manager to build and lead consumer understanding capabilities from the ground up. This role will drive critical decisions across product, marketing, and brand by providing a clear picture of user needs and motivations. You will design and execute primary qualitative and quantitative research, including brand tracking, competitive analysis, and pulse research, translating complex data into actionable insights for various stakeholders. The ideal candidate has experience building a research practice from scratch, is adept at both qualitative and quantitative methodologies, and thrives on translating ambiguity into strategic insights.
Responsibilities
- Own the consumer insights agenda and define the research roadmap.
- Lead end-to-end qualitative and quantitative research studies.
- Build and manage the brand health tracking program.
- Conduct fast-turnaround pulse research for campaign, product, and messaging questions.
- Synthesize and communicate complex data into actionable findings.
- Track competitive landscape and market intelligence.
- Establish research methodologies, templates, and tooling for the broader team.
Requirements
- 8+ years of consumer insights or market research experience in consumer tech, B2C, or AI-adjacent companies.
- Demonstrated ability to design and execute qualitative and quantitative research end-to-end.
- Experience scaling a research function, not just executing within an established one.
- Strong analytical skills with comfort in survey platforms, statistical significance, and basic data analysis.
- Actively use AI tools to scale research output, accelerate synthesis, or surface patterns.
- Excellent communication and storytelling skills to influence decision-making.
- Comfort working in fast-paced, ambiguous environments with quick turnaround times.
- Experience with brand health tracking, competitive perception research, and campaign/creative effectiveness measurement.
Benefits
- Competitive Salary & Equity
- 401(k) Program with a 4% match (US Only)
- Health, Dental, Vision and Life Insurance
- Short Term and Long Term Disability
- Paid Parental, Medical, Caregiver Leave
- Flexible Time Off (FTO) + Holidays
- Commuter Benefits (In-Office Only)
- Monthly Wellness Stipend
- Autonomous Work Environment
- In Office Set-Up Reimbursement (In-Office Only)
- Quarterly Team Gatherings
- In Office Amenities (In-Office Only)